Far far away in a brilliant land called Japan, geniuses are coming up with technologically advanced (now here's the brilliant twist) clothes. We're all too very familiar with the technology Japan has been whipping out. UNIQLO, a leading Japanese clothing label (carries affordable basics: American Apparel for Asians), has launched a new generation of thermals (HEATTEACH) that can, allegedly, withstand the coldest parts of Serbia with only several layers. I've heard raving comments about this product, you can check it out for yourself here --> men's, women's. The advancements are all within the fabric; the fabric enables for heat to be retained/kept from escaping you as well as being regenerated. And, it doesn't stop there, on top of the previously mentioned, HEATTECH technology offers odor control (antibacterial agent within the fivers), stretch, soft texture, and is non-deforming (keeps its shape). And wait! Call now and you can get all this for the low, low price of... $15.50 (for the T's)!! Sorry, you can't get a complimentary egg slicer with your offer. But, seriously, you guys. What a STEAL.

Now... I know you're all like... Well... These are just really warm T-shirts, no big deal...  But! Here's the magic: many people have claimed by simply wearing HEATTEACH under a layer or two, they feel absolutely comfortable at near freezing temperatures. So you can look delicious without looking like a marshmallow, even though marshmallows are pretty darn delicious...! Yeah! Check it out :) I'm sure the Incredibles would approve of these hot cakes.

I'll post the campaign shot by Mario Testino right after this